Universal Lighting Technologies and Douglas Lighting Controls have unveiled a new brand name and identity as Universal Douglas.
The rebrand, which features a new, more contemporary name, logo, and tagline, follows the acquisition of Universal Lighting Technologies and Douglas Lighting Controls by Atar Capital, a global private investment firm, in March of 2021.
The new brand features the tagline, “More Than Lighting. Solutions.”, which speaks to the company’s stated commitment to delivering customized lighting and controls systems to meet the needs of its clients, no matter how simple or complex. As a key partner to leading fixture manufacturers and distributors, Universal Douglas delivers components and complete systems with the personalized support their clients have come to know.
The new Universal Douglas brand was officially launched at universaldouglas.com.