Universal Lighting Technologies Achieves Platinum Status in IDEA’s Bands of Excellence Program
Universal Lighting Technologies
has reached IDEA’s Platinum Band, the most prestigious level of IDEA’s Bands of Excellence program
. Owned by the National Electrical Manufacturers Association (NEMA) and the National Association of Electrical Distributors (NAED), IDEA established this program to recognize manufacturers for providing exceptional marketing support to its trading partners.
Platinum status indicates that Universal Lighting Technologies is taking full advantage of the Industry Data Warehouse (IDW) to provide product specs, attributes, images, and descriptions within the online system. Launched in April 2012, the IDW allows distributors to download information and share it with their customers via the web, print catalogs, and other materials.