In the fall of 2016, the Lighting Controls Association invited subscribers of lightingCONTROL, its monthly newsletter, to participate in a survey. The goal of the survey was to determine satisfaction with LCA services.
LCA filtered the responses to separate manufacturers, manufacturer representatives and “other” (press, academic, etc.) respondents, which were regarded separately. The remainder included 60 respondents including engineers, lighting designers, architects, electrical contractors, corporate/government/utility professionals, distributors, consultants and other subscribers.
LCA asked respondents how they first heard about its website. The top three responses (aside from “don’t know/recall”) include “an article or link” on a website or magazine, “search engine” such as Google, and “industry organizations.”
Seventy-five percent (75%) of respondents visit the LCA website about once per month, while 30% visit at least once per week.
The most popular reasons visitors come to the LCA website is to find out “what’s new” (22.5%) or learn more about a “specific trend” (24.5%). The next three reasons are Education Express (18%), general education (18%) and to learn about new products (12%).
Among the respondents, 73.5% say they find what they’re looking for on the LCA website “very often” or more than “somewhat often,” while 22.5% say they find it “somewhat often” and 4% less than “somewhat often.”
LCA asked respondents to rate site features on a 1-7 scale, with 1 being “not satisfied,” 4 being “somewhat satisfied,” and 7 being “very satisfied.” Respondents are on average highly satisfied with the content on the LCA website. Looking at specific features, the most highly rated features are Education Express (5.9), monthly feature article (5.9) and Lighting Controls Innovation Award, part of the IES Illumination Awards (5.6). Meanwhile, they also highly rated overall content (6.0), search functionality (5.8) and the lightingCONTROL newsletter (5.9).
LCA asked respondents if their engagement with the LCA website ever influenced their choice of control strategies (65% answered “yes”) or choice of products (59% answered “yes”). When asked whether their visits to the LCA website ever influenced them to specify products manufactured by LCA members, 73.5% answered “yes.”
Finally, respondents indicated topics they would like to see LCA cover more on its website and in lightingCONTROL (checking all that applied from a list of topics). The most popular topics are energy codes and regulations (67%), lighting control trends (67%), dimming controls (63%) and LED control (63%). Intelligent lighting control, control protocols, control system integration, and control system are also popular, tying at 55%. LCA will emphasize these topics in the coming year in its coverage of the lighting controls field.
The Lighting Controls Association was founded in 1998 with the goal of educating the public about lighting controls. Since then, LCA built extensive education services that continue to be rated highly by regular site users. In 2017, LCA will continue to offer these services and expand them with new Education Express courses, a new look for the website, and more articles.
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